MPU appears within Latest Feed with Advertiser content (image) and a clickthrough URL which opens an external or internal web browser.
While the similar Promo Tile Element appears within Latest Feed as well, it promotes another section of the app via a deep link (URL), includes header image, title, deep link URL.
MPU’s can be age restricted to ensure certain content is only shown to a specific age group. Those above the certain age threshold will be able to see all MPU’s posted (Age Gated MPUs and Non-Age Gated MPUs) and those under the age limit will only see Age Gated MPUs.
Image 16:9 | 750 x 422px | Max 500kb | PNG / JPG
Image (Hero) 1:1 | 750 x 750px | Max 500kb | PNG / JPG
Image Guidance: Exact pixel dimensions are for maximum guidance only (00 x 00px), media must be the correct ratio size to avoid being cut or distorted (0:0). For example, 16:9 is equivalent to 32 x 18px and 64 x 36px. Media must be under the recommended file weights to avoid lengthy download times (Max 500kb).
MPU (external link)
Promo Tile (internal link)
Are GIFs or video files supported?