Analytics & Reporting

Overview of data reporting in FanKit

Interactions are tracked and available for you in real-time in the Analytics section in Studio. FanKit 2 also comes with standard event tracking, implemented into Monterosa's Google Firebase account with data provided to customers on request.

We do not by default support the ability to send tracking data directly your Google account or to custom Analytics package. However, data can be removed or packaged from both the Interaction Cloud and Firebase to provide to you at agreed intervals.

Analytics in Studio

In the Analytics menu on the left hand side of the Studio, you can see an overview of the core metrics and a graph of activity during the event. It includes:

Metric	Definition
Unique Users	The number of unique users connecting to the Platform, as identified by the Monterosa 'EnMasse' UUID
Peak Concurrency	The highest amount of people who were connected at any one time. This updates once per minute.
Average Session Length	This is the average amount of time the WebSocket connection was open for each user. Note that some apps and browsers will leave this open for elongated periods even when in the background, therefore this can show quite long durations
Interactions	The number of 'votes' or other forms of engagement such as answering quiz questions. Note this does not include all clicks within the experience, just those that count as a 'vote' within an element

In the Elements tab, you can find a summary of all the elements published in this specific event with a breakdown per element.

Event Tracking

Event Tracking for Live Quiz

Page / Section	Event name	Title	Label
Registration	registration_view	N/A	N/A
Registration	registration_click	N/A	N/A
Competition Entry	competition_view	[comp title]	[form ID]
Trivia	trivia_view	[trivia question]	[element ID]
Trivia	trivia_click	[trivia question]	[element ID]
Sponsor Banner	banner_view	[ad title]	[element ID]
Sponsor Banner	banner_click	[ad title]	[element ID]
Leaderboard	leaderboard_view	N/A	[element ID]

Event Tracking for Timeline

Page / Section	Event name	Title	Label
Sponsor Banner	banner_view	[ad title]	[element_id]
Sponsor Banner	banner_click	[ad title]	[element_id]
Poll	poll_view	[poll question]	[element_id]
Poll	poll_click	[poll question]	[element_id]
Trivia	trivia_view	[trivia question]	[element_id]
Trivia	trivia_click	[trivia question]	[element_id]
O'meter	meter_view	[meter question]	[element_id]
O'meter	meter_click	[meter question]	[element_id]
Rater	rater_view	[rater question]	[element_id]
Rater	rater_click	[rater question]	[element_id]
Meme Maker	mememaker_view	[mememaker title]	[element_id]
Meme Maker	mememaker_click	[mememaker title]	[element_id]
Competition Entry	competition_view	[comp title]	[form_id]
Competition Entry	competition_click	[comp title]	[form_id]
Image	image_click	[image title/alt text]	[element_id]
Image	image_view	[image title/alt text]	[element_id]
Image Gallery	gallery_view	[gallery title]	[element_id]
Image Gallery	gallery_click	[gallery title]	[element_id]
Video Carousel	video_carousel_view	[video carousel title]	[carousel-title]
Video Carousel	video_carousel_click_non_interactive	[video carousel title]	[video title]
Video Carousel	video_carousel_click_interactive	[video carousel title]	[video title]
Video embed	video_embed_view	[video title]	[element_id]
Social embed	social_embed_view	[social title]	[element_id]
Tabs	tab_click	[tab_id]	[tab_id]
Promo tile	promo_tile_view	[tile title]	N/A
Promo tile	promo_tile_click	[tile title]	N/A